Employer of Choice Initiatives

An “Employer of Choice” has an infrastructure and culture driven by a set of values that inculcate the view that the employer’s people, staff, and management are the most important contributing factors to capturing and keeping competitive advantage. Employers of Choice foster business growth and technological innovation through collaboration between employees and management. Employers of Choice are committed to employees’ individual growth and advancement, healthy work-life balance, recruiting networks, and compensation and benefits programs that recognize the contribution of people to business successes.

Employers of Choice do not run “country clubs,” but aggressively deliver bottom-line impact by exploiting a workplace culture that is aligned with its business goals, and a management structure that infuses the company culture with transparent efforts to attract and keep the best possible talent. An Employer of Choice fosters and actively supports workplace and employment strategies that support the full utilization and development of its employees, inform employees of their obligations and workplace rights, and are culturally inclusive. Not surprisingly, Employer of Choice initiatives deliver measurable and tangible return on investment.

Once implemented, Employer of Choice initiatives do not run on cruise control. The strategic executive decision to become an employer of choice—and the tactics used to achieve that status—are just a small part of the journey. A sustainable Employer of Choice culture and brand, and the bottom line impact these initiatives achieve, come through consistent attention to detail. The entire organization has to be openly focused on committing appropriate resources to nurturing Employer of Choice processes. These processes must not only reach out to employees with communication efforts, but they must also be tested against an employer's values, vision, mission and business plan. When properly supported, Employer of Choice initiatives retain quality employees in record numbers and save a great deal of the capital typically spent searching for, hiring, and training replacement workers.

However, commitment to being an Employer of Choice doesn’t mean putting up inspirational posters in the hallway or delivering an “our people make the difference” pep talk at the quarterly managers’ or all-employee meetings. Employer of Choice initiatives must be sustained with proper “care and feeding,” to allow the enterprise the opportunity to fully capitalize on the competitive advantages vested in its people. Are you aware of what it takes to sustain Employer of Choice initiatives, on an organizational and financial basis?

Contact us to learn how to create and sustain Employer of Choice Initiatives.